Yes, for many reason manly it is something you control. Social media is great and so are many online selling platforms, but you must do what they say and if you kicked off or locked out there goes your business.
We all have the essential tools we use every day to run our businesses here are a few of mine.
The focus has shifted over the last few years from website to social and more. Your business website should be purpose driven.
Add your phone number to you website are you making it clickable. On a smartphone it’s so much easier to click on phone number then to switch back and forth to call your business.